Frequently Asked Questions
Learn all about the inner workings of Identity Membership & Rewards
Loyalty Programs
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MGM Rewards is the loyalty program of MGM Resorts International. MGM Rewards gives members the power to earn benefits for virtually every dollar spent. Members will be rewarded for enjoying hotel, dining, entertainment, spa experiences, and retail charges added to members’ folios. Members will also be rewarded for their slot and table play and BetMGM play at any one of MGM Resorts’ destinations nationwide. Learn more here.
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You can look forward to earning & redeeming with MGM Rewards at 20+ properties across 8 states, plus earn on the BetMGM app in any state where BetMGM is available. Learn more here.
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Identity Membership & Rewards is the loyalty program of The Cosmopolitan of Las Vegas, which will be transitioning to MGM Rewards in 2024.
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We are excited to share that MGM Rewards will officially become the loyalty program of The Cosmopolitan in 2024. Until then, Identity Membership & Rewards and MGM Rewards will remain separate programs.
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Members can confidently continue to play and earn with Identity and know their earnings will be recognized when determining their new MGM Rewards Tier Status. More information to come!
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Identity members will keep their Identity Point balance when MGM Rewards becomes the loyalty program for The Cosmopolitan. Your point balance as of the transition date will automatically transfer to your new – or existing – MGM Rewards account as follows:
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Identity Points earned from slot play will be migrated to MGM Rewards SLOT DOLLARS®, which can be converted to FREEPLAY®
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Identity Points earned from non-gaming will be converted to MGM Rewards Points, which can be redeemed for hotel stays & spend, dining, entertainment and more.
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For now, continue maximizing your earnings and redeeming your Identity benefits. Any changes to your Identity benefits related to transitioning to MGM Rewards will be communicated in the coming months.
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Identity offers booked prior to Identity transitioning to MGM Rewards will be honored. After the transition, members will continue to see offers reflective of their play through MGM Rewards.
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We are working to make the transition as seamless as possible. There is no action need from you now. Look out for an email or check back here in early 2024 with more information about the transition.
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Identity members will retain their offers and benefits until the program’s transition date and their Identity Tier Points balance will be converted to their membership with MGM Rewards.
Once Identity transitions to MGM Rewards, Identity members will unlock new offers and tier benefits reflective of their MGM Rewards Tier Status.
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Identity Membership & Rewards and MGM Rewards will remain separate programs until a date to-be-announced in 2024. For now, Identity Points may only be redeemed at The Cosmopolitan of Las Vegas; MGM Rewards Points may only be redeemed at an MGM Rewards destination.
Once Identity transitions to MGM Rewards, you can look forward to earning and redeeming MGM Rewards Points and Slot Dollars at The Cosmopolitan of Las Vegas, along with many other great benefits to be announced in 2024.
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We are working to make the transition as seamless as possible. There is no action needed from you now. Look out for an email or check back here in early 2024 with more information about the transition.
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We are working to make the transition as seamless as possible. There is no action needed from you now. Look out for an email or check back here in early 2024 with more information about the transition.
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Once Identity transitions to MGM Rewards, members will have the ability to earn and use MGM Rewards Points, Slot Dollars and Tier Credits across their experiences at The Cosmopolitan, including the resort’s incredible array of accommodations, dining, entertainment and gaming.
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Yes, use of your MGM Rewards Mastercard at The Cosmopolitan of Las Vegas currently earns 3x MGM Rewards Tier Credits and MGM Mastercard Points per $1 spent as well as all other MGM Rewards destinations.
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Yes, qualified members will receive notifications about access to events – contact your casino host for information.
Points and Benefits
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You’ll earn Identity Points on most slot machines and with all eligible hotel stays, restaurants, spa, salon, retail, and nightclub purchases. Your purchases will be credited to your Identity account—just charge to your room, or show your Identity card when making a purchase. To earn points when playing slots or video poker, just insert your Identity card into the slot machine.
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Earn five Identity Points for every $1.00 spent on non-gaming activities, and one Identity Point for every $2.50 wagered on reel slots and every $6.00 wagered on video poker machines. As you progress, you’ll earn even more—Sterling and Gold members earn double Identity Points on slots, Platinum members earn triple.
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The choice is yours. Use your Identity Points (worth $0.01 each) for resort credit toward any purchase—just show your card and say, “I want to pay with Identity Points.” Or use points that you earned on slots for Identity Play on eligible slot machines.
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Identity Play is complimentary slot play on eligible slot machine and video poker. The Identity Points you earn from slot play and video poker may be used for Identity Play. To play on us, insert your card into the slot machine and convert your points into Identity Play.
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If you signed up for Identity online or haven’t been to the resort, visit the Identity Desk with your ID to complete enrollment and get your card. If you need a replacement card, we can print one for you at the Identity Desk. (Or ask any casino staff, and we'll print one for you while you play the slots or enjoy a table game.)
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Identity Points aren’t earned with table play, but Identity members can earn tier status, promotional offers, and comps at the table because your play is rated—so always show your Identity card to the dealer when sitting at a table.
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Identity Points expire only if your account is inactive for twelve months—just come back at least once every year and they’ll never go dark.
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Identity members who reside in the same household may link their accounts and spend from their shared pool of Identity Points. (Linking accounts does not share tier points or tier status—only Identity Points.) Stop by the Identity Desk with both members present to link your accounts.
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Your Identity card may be used only by you. Any purchase made by someone else cannot be credited to your Identity account—but they are certainly welcomed to join Identity themselves.
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An offer may be used only by the Identity member who earned it. It can’t be transferred to or redeemed by anyone else.
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Our apologies. We can correct the mistake within 90 days of the transaction—just bring a paid receipt to the Identity Desk, or email it to us. Points may take up to 24 hours after settlement to appear on your account. If you need additional help, call Identity Membership & Rewards at 702.698.7280.
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Gold and Platinum Identity members receive complimentary valet parking. Upon arrival, the valet attendant will scan your Identity card, and your complimentary valet parking benefit will automatically be applied. Upon departure, stop at the self-service kiosk or valet booth to present your Identity card and valet ticket.
Note that our parking systems may take up to 24 hours to recognize your new benefits once you achieve a new tier status. Complimentary valet parking for Gold and Platinum members is valid during special events but is limited to one vehicle at a time.
Tiers
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Identity Points are your total earnings and can be used for resort spend or Identity Play. Identity Points earned on non-gaming spend are also considered tier points, which are used to calculate your tier status maintenance (Sterling, Gold, Platinum) and tier progression. Only tier points earned in the last 365 days count toward your tier status.
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The same way you earn Identity Points—except slot multipliers for Sterling, Gold, and Platinum members don’t count toward your tier status maintenance or tier progression. For example: A player without slot multipliers will earn 1 Identity Point for every $2.50 spent on a reel slot machine—it’s also considered to be a tier point. If a player is earning 2X points, they will receive 2 Identity Points for every $2.50 spent, but only 1 point is considered to be a tier point. A guest who spends $100 in food and beverage or at the spa will earn 500 Identity Points—all of those points are considered to be tier points.
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You progress to the next tier when you’ve earned enough tier points over the previous 365 days (4,000 tier points for Sterling, 20,000 tier points for Gold, 50,000 tier points for Platinum).
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You’ll maintain your tier status for 365 days after achieving it—unless, of course, you earn enough points to progress to the next tier.
Membership
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You can sign up right now—or swing by the Identity Desk next time you’re at the resort and we’ll register you.
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If you’re on Identity Online, sign in to get your Identity number—or call us at 702.698.7280 and we’ll retrieve it for you.
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To update your details, visit the Identity Desk or call us at 702.698.7280.
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Sign in to download your statement. You can also email us or call Identity Membership & Rewards at 702.698.7280 to request your statement.
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Download the W2G/1042-S request form and e-mail the completed form to: TCOLV_CasinoAccounting@cosmopolitanlasvegas.com